About WeSalute
founded as Veterans Advantage PBC
Rewards for the Greater Military Community
Founded in 2000 by Vietnam Veteran Scott Higgins and his spouse, Lin, WeSalute (founded as Veterans Advantage PBC) creates new, exclusive benefits and discounts for you as an active duty, retired military, veteran, guard, reservist, or immediate family member. For over 25 years, WeSalute has issued a secure military ID, providing you with a safe way to redeem your military discounts.
We advocate for A Real Thank You® for your service from top retailers, travel industry leaders, and trusted service providers. As a member of our community, we honor you with savings through our WeSalute Marketplace and provide you with the support you need through our Military and Veteran Life resources, our Jobs & Career Networks, social media platforms, blog and customer support.
You can always get in touch with us at 866-838-2774.
From Our Member Community
Military & Veterans Life
Cover Story: Heroes Meet Heroes 2024
On November 7, WeSalute held its fifth streaming of the “Heroes Meet Heroes” event, where military heroes meet Olympic heroes. Moderated by WeSalute co-founder and Chairman Scott Higgins, the annual conversation was started 12 years ago by WeSalute CEO Lin Higgins. It celebrates both the military and sports successes and similarities across two panel discussions. This year’s session was dedicated to Captain Paul “Bud” Bucha, a Medal of Honor recipient and longtime member of the WeSalute Advisory Board who passed away this year at the age of 80.
Military & Veterans Life
Scott’s View: The Spirit of Veterans Day Was Alive in 2024 With Heroes Meet Heroes
For the past thirteen years, Veterans Advantage (now WeSalute) has proudly hosted events to honor U.S. active-duty military, veterans, and their families in recognition of Veterans Day. This year is no different.
Military & Veterans News
Scott’s View: Looking Forward to November and Veterans Day 2024
It's hard to believe November is now upon us! As many of you know, this month holds special significance for our WeSalute members, National Military & Veteran Families Month, highlighted by Veterans Day on November 11th. We're excited to dedicate the entire month to honoring those who have served our country.
Military & Veterans Life
CelebVet: Dick Van Dyke
“I'm looking for work if anybody has," joked 98-year old comedian and entertainer Dick Van Dyke recently. Best known for his iconic roles in television shows and films like “Mary Poppins,” “The Dick Van Dyke Show,” and “Chitty Chitty Bang Bang,” the actor also served in World War II like most of his generation.Empowering you with deeper respect, recognition and rewards.
Respect.
Your personal information will always be safe.
We respect your rights to privacy and will always protect your identity when you redeem our discounts. Our secure military ID means you don’t have to show sensitive documents to get a military discount when you redeem with your WeSalute+ Card.
Recognition.
Your sacrifices deserve to be honored.
We increase public recognition of those who have served and their families through the WeSalute Community & Awards. Through our advocacy we promote and honor your contributions to protecting our freedoms.
Rewards.
You protect our country, we protect your wallet.
We create deeper discounts and benefits that extend A Real Thank You™ to America's Military, Veterans, and their families. Our exclusive savings from leading travel providers and your favorite name-brand retailers are easy to redeem year-round, with no blackout dates.