The Service
The Service™ is the WeSalute (founded as Veterans Advantage) Community blog for those who serve, those who care, and those who want to connect to all things military
Military & Veterans Life
Cover Story: Black History Month - Recognizing Veterans Who Reached Fame After Their Military Service
February is Black History Month and an important time as ever to celebrate the contributions of African-Americans in military history. Today, there are over 350,000 active duty and select reserve members and over 2.4 million Black and African American veterans in the United States.
Military & Veterans Life
Scott's View: Valentine's Day, Iwo Jima, and Black History Month: A Time for Love and Remembrance
February 14th is a day for love, a time to celebrate the bonds that connect us. Whether it's romantic love, the love of family, or the warmth of friendship, Valentine's Day is a reminder to cherish those special people in our lives.
Discounts & Benefits
Two Decades of Love & Blooms: Celebrating 20 Years with 1-800-Flowers This Valentine's Day!
Valentine's Day is just around the corner, and love is in the air! At WeSalute, we're not just celebrating romance; we're also toasting to a very special milestone: 20 years of WeSalute’s partnership with the incredible team at 1-800-Flowers! For two decades, we've been helping our military and veteran community express their love and appreciation with beautiful blooms, thoughtful gifts, and exceptional service. And this Valentine's Day, we're making it even easier to show you care.
Military & Veterans Life
Cover Story: Ski Travel Savings Guide
With the next Olympic Winter Games right around the corner in 2026, and cold weather and snow the theme throughout this month of January, interest in winter sports is soaring. For those eager to experience the thrill of the slopes firsthand, this opens doors to exciting adventures at premier ski destinations across the United States with WeSalute.
Military & Veterans Life
Cover Story: Romantic Destinations Travel Savings Guide
Ever since the holidays, our nation has been gripped by extremely frigid weather. Snow, winds, and cold are always a temptation for stress. With that in mind, and Valentine’s Day 3 weeks away, our travel editors are appealing to your romantic side this week, with our five best romantic travel ideas for you.
WeSalute Awards
VetFamily: Blake Lively
Popular actress Blake Lively is best known for her TV and film roles in “Sisterhood of the Traveling Pants” and “Gossip Girl.” While it’s widely known that she comes from a Hollywood family, she also has ties to the military. Her father, Ernie Lively, served in the Marine Corps in Vietnam before shifting to acting and coaching.
Military & Veterans Life
Scott's View: Keeping the Dream Alive: MLK Day and the Veteran Community
Martin Luther King Jr. Day 2025 is this coming Monday, January 20. “MLK Day” is more than just a day off. It's a time for reflection, remembrance, and renewed commitment to the ideals that shaped a nation. While we celebrate the progress made in the fight for racial equality, it's crucial to remember that the journey is far from over. Dr. King's message of love, unity, and nonviolence continues to resonate deeply, especially within the veteran community.
Military & Veterans News
VA expands access to Veterans Legacy Memorial, allowing Veterans to chronicle their life story
Today, the Department of Veterans Affairs expanded the Veterans Legacy Memorial (VLM) — the nation’s largest digital platform dedicated to the memory of Veterans and service members — to allow Veterans to tell their own story before they pass away. The new “Your Story, Your Legacy” feature will allow Veterans who have been approved for VA’s pre-need eligibility determination for burial in a VA national cemetery to log in to a secure website where they can privately submit images, autobiographies, military and life milestones, and historical documents.
Military & Veterans Life
How Military & Veterans Can Repair Their Credit Rating
If you are in credit trouble, you aren’t alone. There are so many military and veteran families and Americans in general who have had issues with their credit.
Military & Veterans Life
Cover Story: 2025 New Year's Resolutions
Happy New Year! As we embark on a fresh year, many of us are eager to set new goals and embrace new experiences. WeSalute is here to help you make the most of 2025, with this buyer’s guide to exclusive perks and benefits to enhance your lifestyle.
Discounts & Benefits
Scott's View: New Year's Resolutions for Veterans: Maximizing WeSalute Benefits in 2025
It's a new year, and that means new resolutions! Whether you're aiming to save more, travel further, or prioritize your health, WeSalute has been here to help you achieve your goals for over two decades. And we're still here for you today!
Military & Veterans Life
Scott’s View: Happy Holidays 2024 from WeSalute
We send our warmest Christmas and holiday wishes to you and your family. We hope you’re having a restful and enjoyable holiday season.
Military & Veterans Life
Cover Story: Top Military & Veteran Travel Ideas for the 2024 Holidays
The rush is on: Millions of Americans nationwide are preparing their holiday travel. So, for those that are in need of some last minute inspiration, we proudly present the four best ways to enjoy the holidays and this winter season.
Military & Veterans Life
How to Go Mortgage Lender Shopping
For many, shopping can be a somewhat traumatic experience. Here's simple advice you can use today.
Military & Veterans Life
Cover Story: With the Death of John Kinsel Sr., Only Two Navajo Code Talkers of World War II Are Still Alive
John Kinsel Sr., one of last remaining Navajo Code Talkers from World War II, passed away peacefully on October 19, 2024 at the age of 107. His life embodied the importance of the Navajo Code Talkers in U.S. military history. They transmitted messages during World War II based on the tribe's native Diné bizaad language in a code that Japanese cryptologists were unable to break.
Military & Veterans News
Scott's View: A Salute to the Navajo Code Talkers: Honoring a Legacy
This Thanksgiving Day Weekend, we remember and honor the incredible legacy of the Navajo Code Talkers. These brave men, who used their native language to create an unbreakable code during World War II, played a pivotal role in securing victory for the Allied forces.
Military & Veterans Life
Cover Story: Heroes Meet Heroes 2024
On November 7, WeSalute held its fifth streaming of the “Heroes Meet Heroes” event, where military heroes meet Olympic heroes. Moderated by WeSalute co-founder and Chairman Scott Higgins, the annual conversation was started 12 years ago by WeSalute CEO Lin Higgins. It celebrates both the military and sports successes and similarities across two panel discussions. This year’s session was dedicated to Captain Paul “Bud” Bucha, a Medal of Honor recipient and longtime member of the WeSalute Advisory Board who passed away this year at the age of 80.
Military & Veterans Life
Scott’s View: The Spirit of Veterans Day Was Alive in 2024 With Heroes Meet Heroes
For the past thirteen years, Veterans Advantage (now WeSalute) has proudly hosted events to honor U.S. active-duty military, veterans, and their families in recognition of Veterans Day. This year is no different.
Military & Veterans News
Scott’s View: Looking Forward to November and Veterans Day 2024
It's hard to believe November is now upon us! As many of you know, this month holds special significance for our WeSalute members, National Military & Veteran Families Month, highlighted by Veterans Day on November 11th. We're excited to dedicate the entire month to honoring those who have served our country.
WeSalute Awards
CelebVet: Dick Van Dyke
“I'm looking for work if anybody has," joked 98-year old comedian and entertainer Dick Van Dyke recently. Best known for his iconic roles in television shows and films like “Mary Poppins,” “The Dick Van Dyke Show,” and “Chitty Chitty Bang Bang,” the actor also served in World War II like most of his generation.
WeSalute Awards
VetFamily: Tyra Banks
Many know supermodel and television host Tyra Banks for her beauty, charm, and style, but few are aware she is part of a military family: her brother Devin served in the Air Force for more than 15 years and now works on Capitol Hill. Banks is said to consider the military a "personal family thing" and visited her older brother in Okinawa when he served.
Military & Veterans News
Scott’s View: Recognizing the 249 Years of Valor and Excellence of the United States Navy
This week we mark a momentous occasion in American history as we celebrate the 249th birthday of the United States Navy. On October 13th, 1775, just a few months after the U.S. Army was born, the Continental Congress authorized the creation of our second military branch - a naval force, laying the foundation for what would become the most powerful navy in the world.
Discounts & Benefits
Scott’s View: Celebrating Our New Partnership with Carnival Cruise Line: A True Tribute to Military & Veteran Families
At WeSalute, we are deeply honored to announce our exciting new partnership with Carnival Cruise Line. As shared by Christine Duffy, President of Carnival Cruise Line, in an exclusive interview today, Carnival's commitment to honoring military families is ingrained in the company's DNA. This dedication starts at the very top—with Carnival itself being led by an executive who represents a proud military family.
WeSalute Awards
VetFamily: Christine Duffy
It is impressive to find a President of a major travel company who is not only personally passionate about supporting the military and their families, but also embeds that value into the heart of their global brand. Christine Duffy does just that at Carnival Cruise Line. The leader of the world's largest cruise company comes from a strong military family and her son served in the Army.
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