WeSalute (founded as Veterans Advantage) Awards
Awarding members of our armed forces and veterans who inspire us with their top leadership, major achievements, community service and other ways they continue to give back to our country.
Recognizing Our Veterans with WeSalute (founded as Veterans Advantage) Awards for Outstanding Service & Achievement
At WeSalute (founded as Veterans Advantage), we are lucky enough to speak with current or former servicemembers every day. We recognize that many of these individuals have shown selfless service to country or exceptional bravery during combat. We call them our heroes, but they humbly tell us that anyone would do what they did. But, in many ways, anyone who steps up to serve to protect our freedoms and our country is our hero.
WeSalute (founded as Veterans Advantage) recognizes many of these selfless, brave individuals that continue to be our heroes whether they remain in the military or after service in their civilian lives. We seek to honor them for their outstanding contributions to our society, their major leadership roles in our military, and for top achievements in their chosen profession.
Our WeSalute (founded as Veterans Advantage) Awards recognize as TopRank the members of our armed forces who have committed their lives and attained the highest ranks of leadership in service to our country.
We award veterans who have accomplished the top achievements within their chosen profession as TopVets or Celebvets for those in the media, entertainment or sports industries.
HeroVet is awarded to veterans who, after having served, continue their public service by giving back to their communities or by making outstanding contributions to our society.
VetFamily highlights those men and women of high achievement in the public or private sector, whose family member is a veteran or active duty serviceperson.
We hope you are as inspired by their stories as we are.
Discounts & Benefits
Beyond the Basics: How WeSalute's Exclusive Partners Deliver Substantial Savings
At WeSalute, we believe that "A Real Thank You" for your service should include benefits you genuinely can't find anywhere else. That's why we're so proud of our exclusive partnerships — relationships we've cultivated over decades to bring you significant, unique savings as a testament to your service. These aren't just minor deductions; they are substantial discounts designed to make a real difference in your budget.
Discounts & Benefits
Veterans Day 2025 Deals, Discounts, & Freebies - Part II
Every year, businesses band together to support active U.S. military, veterans, and their loved ones on Veterans Day. With November 11th around the corner, WeSalute has provided details on Veterans Day deals, discounts, and freebies available at stores and retailers nationwide.
Discounts & Benefits
Veterans Day 2025: Food Freebies for Veterans and Active Duty Personnel - Part I
Veterans Day is coming! And businesses across the country are announcing ways to honor and support active U.S. military, veterans, and their loved ones on Veterans Day. Publishing the WeSalute Directory of “Veterans Day Deals, Discounts, & Freebies” has become a popular annual tradition.
Discounts & Benefits
Real Savings. No Hassle: How WeSalute Can Boost Your Budget Annually
As an active-duty service member, veteran, or military family will attest, every dollar saved matters. At WeSalute, we are dedicated to ensuring you get the most out of the benefits you've earned. Our mission is to provide "A Real Thank You" that translates into tangible financial savings in your everyday life. You might be surprised just how much those savings can add up over a year.
"Respect. Recognition. Rewards." for Our Military & Veterans
Our Co-founder and CEO, Scott Higgins, founded WeSalute (founded as Veterans Advantage) with the mission of recognizing Vietnam Veterans who had never received the support and respect they deserved for the sacrifices they made to serve America. Many of our Awards recipients are Vietnam Vets, and honoring them is a cause near and dear to Scott's heart.